Aquaviva
Aquaviva, the bottled water brand, has been on the market for more than 20 years. It partnered with Angard agency to refresh its story and communication while preserving its original brand essence. The updated webshop visual identity and a new social media narrative delivered results – consumers began forming a stronger connection with the brand.
Through a new strategy, tone, and design, we demonstrated that tradition and modernity can seamlessly flow together within Aquaviva’s story. We positioned Aquaviva among the leading and most sought-after drinking water providers in Croatia, across both B2C and B2B segments.
Client
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Živa Voda d.o.o.
Our areas
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Branding and advertising
Our creatives
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Content production
A story flowing strong for over two decades
We created a unique and recognizable Aquaviva story
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What did we do for Aquaviva?
- Copy, design and 5 landing web-pages creation for performance marketing needs
- video: shooting and complete production
- advertising (Google, Search, Google Display, Instagram, Facebook)
- social media content production and social media management
- blog production
- SEO
- scripts for video production
- design
- web development
Performance marketing
We created and launched static and dynamic (video) ad campaigns for:
- B2C segment - private customers
- B2B ‒ companies, healthcare institutions, the construction and IT sectors, industrial plants. By directing ads to specialized web-pages, we acquired new and relevant customers for Aquaviva.
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With informative and educational posts we raised public awareness about the importance of drinking water and the quality of drinking water offered by Aquaviva. We used social media for awareness and education, addressing the general public and the business segment.
Our client, our inspiration.
The story by which we redirected the flow
We changed its course – now Aquaviva’s story flows in the right direction. We focused on specific target groups and targeted the market toward the IT sector, healthcare institutions, the construction sector and industrial plants so that our campaign would not be diluted.
We targeted the public not only with sales campaigns but also with awareness campaigns, transparently showing the entire process of filling and enhancing the water, and the cleaning of gallons and hot-and-cold water dispensers, so that potential users would recognize the value of Aquaviva’s products and services.
Aquaviva has become one of the leading water distributors in Zagreb and beyond, driven by carefully crafted and expertly managed performance marketing.
If you’re looking for a high-impact sales campaign and strong branding, let’s connect over a conversation. After consulting with us, you’ll gain clarity on how to present your brand effectively. We can help set your story in motion and ensure it flows in the right direction.
